ENUYGUN, Turkey’s leading travel site, announced the data for the 2024 summer season. According to the data of Enuygun.com, which evaluates the hotel reservations, flight and car rental preferences made by users, while visa-free destinations as well as holiday resorts in the Aegean and Mediterranean were preferred in hotel reservations, there was an increase in individual travels and domestic flights.
With the end of the 2024 summer season, Turkey’s leading travel site Enuygun.com announced its travel data for the summer season. According to the data, short-term stays in hotel reservations attracted attention, while individual travels and domestic flights also increased.
Aegean and Mediterranean hotels and visa-free routes attracted attention this summer
In the 2024 summer season, Aegean and Mediterranean hotels and visa-free routes were the favorites of vacationers. According to ENUYGUN’s data, short-term vacations were preferred the most during this period. Looking at the theme distribution of hotels, business stays took the largest share with 14 percent. This shows that even in the summer months, business travel has an important place in Turkey.
Looking at the most preferred hotel destinations, Alanya, Bodrum, Fethiye, Kemer, Çeşme, Çeşme and Marmaris stood out domestically, while Dubai, Baku, Batumi, Kyrenia, Sarajevo, Moscow and Belgrade stood out abroad.
The most expensive flight ticket price in 2024 is 380,777 TL
According to the data shared by ENUYGUN, 80 percent of the flights made during the summer season were domestic flights and 20 percent were international flights. Domestic users mostly preferred round-trip flight tickets for Istanbul-Antalya and Istanbul-Trabzon routes. Northern Cyprus, Germany, Azerbaijan, Uzbekistan, Azerbaijan, Uzbekistan and Saudi Arabia were the most popular destinations for international flights from Turkey. While 43 percent of passengers traveled alone, the rate of those who bought plane tickets as a group was limited to 7.3 percent.
The most expensive flight ticket purchased through Enuygun.com was for the Istanbul-Beijing route with a price of 380,777 TL. The cheapest flight ticket was purchased for the Konya-Istanbul route for 577.99 TL.
In summer 2024, most bus tickets were bought for Ankara
According to ENUYGUN’s data, 31 percent of the passengers bought bus tickets one day before their travels, while 27 percent bought their tickets on the same day. Users mostly preferred bus tickets for Izmir-Esenler and Izmir-Ankara routes, both round-trip. Ankara, Istanbul, Antalya, Antalya, Bursa and Adana stood out among the destinations where the most bus tickets were purchased in summer. While the cheapest bus ticket price purchased on Enuygun.com was 15 TL for the Adana-Mersin route, the most expensive bus ticket was purchased for Greece-Istanbul with a price of 3,000 TL.
Demand for car rental preference at airports
When the car rental data is analyzed, it is seen that most car rentals were made from Sabiha Gökçen, Adnan Menderes and Istanbul Airport in the summer months. In terms of car rental periods, 19 percent of users rented a car daily, while 17 percent rented a car for 3 days. Among those who rented a car in the summer period, it was seen that the most 149-day rental was made.
About Wingie Enuygun Group
Wingie Enuygun Group is a travel-focused technology company that is at the forefront of technological developments, thinks digitally and strives to provide the most seamless experience to its users. Wingie Enuygun Group is leading the online transformation of the travel industry in Turkey with over 20 million visitors every month with the most suitable options. Its services include flight tickets, hotels, bus tickets, car rentals, transfers, finance and insurance. With over 12 million app downloads, ENUYGUN is a pioneer in the travel industry. In line with its vision of becoming one of the world’s top 5 online travel marketplaces by 2028, ENUYGUN offers services in 6 languages with its global brand Wingie.